UX & UI Design
Most websites look the way they do because someone picked a template they liked. Texan Web Pro doesn't work that way.
WHAT HAPPENS IN DESIGN
Every design decision in Phase 2 is made in direct service of the strategy established in Discovery. The positioning, the copy, the user flow. All of it informs what the site looks like and how it behaves. The result isn't just a website that looks beautiful. It's a website that works.
Wireframes
Before color, typography, or imagery enters the picture, wireframes establish the structural layout of every page: where elements live, how content is prioritized, and how the user flow is honored in the actual page design. Wireframes are reviewed and approved before any visual design begins, so structural changes never cost design hours.
Mockups
With structure approved, visual design begins. Full-color, typography-complete mockups for every page. Exactly what the finished site will look like, built in a design tool before a single line of code is written. This is where your brand comes to life on screen.
Clickable Prototype
A navigable simulation of the finished site. Clickable, scrollable, and interactive. That lets you experience the design before development begins. Changes at this stage cost a fraction of what they cost after development. This is where we make sure everything feels right.
Design System
A complete visual reference document: color palette, typography scale, button styles, spacing rules, component patterns. This is the source of truth for every design decision made in Development, ensuring pixel-perfect consistency from mockup to finished site.
THE DELIVERABLE
At the end of Phase 2 you receive a complete Design package:
- check_circleWireframes for every page
- check_circleFull visual mockups for every page
- check_circleClickable prototype
- check_circleDesign system and style guide
You're Free to Choose
Every file is yours outright. Hand them to Moses for Development, take them to any developer, or archive them as a reference for future design decisions. The design system alone is a business asset that pays dividends long after the project is done.